Businesses Owned by NBA YoungBoy

NBA YoungBoy, born Kentrell DeSean Gaulden on October 20, 1999, in Baton Rouge, Louisiana, is a prolific rapper and entrepreneur. Beyond his music career, he has established several business ventures that contribute to his growing empire.

In 2015, NBA YoungBoy co-founded the record label Never Broke Again (NBA) alongside OG 3Three and Kyle “Montana” Claiborne. Initially launched as an imprint under Atlantic Records, the label now operates under Motown, a division of Universal Music Group. NBA serves as the flagship artist, and the roster includes artists like Quando Rondo, NoCap, and BBG Baby Joe. The label focuses on hip-hop and southern rap and provides a platform for emerging talent from the South.

NBA YoungBoy has also ventured into the cannabis industry with his brand, GKUA Ultra Premium. The brand offers a range of cannabis products, including flower, concentrates, and edibles. His involvement in the cannabis market reflects a strategy to diversify his business portfolio and capitalize on the growing legal cannabis industry.

He has shown interest in fashion through his association with TRUKFIT, a clothing line founded by Lil Wayne. While not the founder, NBA YoungBoy has promoted the brand’s apparel through his social media, highlighting his interest in fashion and branding.

While specific details about his real estate investments are not publicly disclosed, it is common for successful artists like NBA YoungBoy to invest in properties to preserve and grow wealth.

He also capitalizes on his brand through merchandise sales, offering apparel, accessories, and other branded items directly to fans via his website and social media. This approach allows him to maintain control over his products and build a closer connection with his audience.

Additionally, NBA YoungBoy has a highly subscribed YouTube channel, generating revenue through music videos, behind-the-scenes content, and personal vlogs. The channel provides significant ad revenue and sponsorship opportunities, reinforcing his position as a leading figure in digital content creation.

NBA YoungBoy’s business ventures demonstrate his entrepreneurial spirit and ability to diversify income streams. From his record label to his cannabis brand, fashion affiliations, real estate interests, and online content, he continues to expand his influence beyond music and establish himself as a prominent figure in the business world.