Kid Cudi Credits Fiancée for Inspiring New Musical Direction
Kid Cudi has revealed that his upcoming album is deeply influenced by his fiancée, designer Lola Abecassis Sartore. In a recent interview with Hube, the rapper opened up about his creative process and how his relationship has shaped the new project.
When asked about what makes a collaborative project successful, Cudi shared insight into his latest musical direction.
“This new direction that I’m taking with my album has been exciting for me because I put myself in an uncomfortable situation to achieve it,” he said. “When I first started making this album, I didn’t know if I would even be able to sing at the level I needed to in order for it to be executed in the right way. Working on these songs, collaborating with the writers and producers, and building songs from the ground up—it did something for me as an artist.
“I haven’t created like this in a long time. It’s been years. With my last few projects, I was getting beats from different people and building an album that way, but there is something about being in a room and creating something from scratch—from a simple hum—it’s so fulfilling.
“I proved to myself that I was able to accomplish it when I finished it. I had to take a step back to realise, ‘Wow, that was so outside of my comfort zone.’”
Cudi then discussed how his fiancée played a crucial role in shaping the album.
“It felt like one of the easiest albums I’ve ever done because I’m in this place in my life where I’m happier than I’ve ever been, and the emotions were real,” he explained. “I had a lot of things to say, a lot of things in my heart. The album is damn-near dedicated to my fiancée, every song is like a love song with me kind of confessing my love, so it was very, very fulfilling. I feel like a lot of people are going to hear this record and really be blown away by just how different it feels, but also how it still feels like Cudi.”
Cudi first revealed his engagement to Sartore in April 2024.
In an Instagram post on April 18, he shared photos of the couple attending the premiere of the Paramount+ series Knuckles. Sartore, a menswear designer, has been linked to Louis Vuitton, according to People.
“My fiancé Lola and me at the Knuckles premiere,” Cudi captioned the post. “This amazing woman makes me so happy, she is everything to me and I’m so excited to share this news w u all. Life is wild, and right when I felt my future was uncertain, it became crystal clear with Lola. Happy Cud in full effect.”
The announcement was met with congratulatory messages from fellow celebrities, including Ty Dolla $ign, Amber Rose, and Gwyneth Paltrow.
With his new album set to take a fresh, love-filled direction, fans are eager to hear how Cudi’s happiness translates into his music.
