Drake Reveals He’ll Be Livestreaming With Kai Cenat as Kendrick Lamar Performs in Toronto
Drake has made it clear where he’ll be tonight as Kendrick Lamar takes the stage in Toronto for one of the most highly anticipated moments in their ongoing feud. While Kendrick performs in Drake’s hometown for the first time since their lyrical war took over the internet, the 6 God has chosen a different kind of spotlight—one that centers around creativity and giving back.
Drake will be teaming up with popular streamer Kai Cenat for a major livestream event scheduled to begin at 8PM EST, the exact time Kendrick is expected to hit the stage. The event will reveal the winners of their “Somebody Loves Me” music video challenge, a campaign that invited fans to submit their own video treatment ideas for Drake’s track of the same name. Each of the 20 winners will receive $15,000 to bring their vision to life, making this one of the most fan-inclusive projects Drake has ever undertaken.
“We were blown away by the creativity and thought poured into each submission,” Cenat shared on Instagram Stories. “We were supposed to go live today but needed a little extra time to review them. Tomorrow DRAKE & I gonna go through some of the submissions with you guys, share some of my favorites and some of the not so good ones and let y’all know which 20 ppl [are] getting money to bring their treatments to life!”
This marks the first time Drake and Kai Cenat have ever streamed together, adding a new layer of excitement to the event. The livestream is expected to be both interactive and entertaining, featuring commentary from the duo as they showcase fan-created clips and break down their choices.
Participants were originally asked to submit videos between 30 seconds and one minute that offered a concept or treatment for a potential “Somebody Loves Me” music video. The final visual will be a compilation of the best fan-directed clips, edited together into a unique and collaborative music video project.
Interestingly, Cenat has been vocal about his thoughts on Drake’s visual work in the past. He previously criticized the music video for “Nokia,” a standout from $ome $exy $ongs 4 U, saying it lacked the energy and fun the song deserved. “Music video, not a banger,” Cenat said on his Twitch livestream. “Y’all gotta start letting me direct this shit! I don’t think that’s a song where you gotta use symbolism.”
He went on to act out his own directorial vision, imagining a more vibrant setting with roller skates, arcades, and carnival vibes—highlighting his belief that visuals should match the tone and energy of the music.
As Drake shifts the spotlight toward uplifting fan talent, many are viewing this move as more than just a creative endeavor. The timing of the livestream—directly overlapping Kendrick Lamar’s concert in Toronto—has led some to believe this is also a calculated attempt to divert attention from his rival’s performance. Whether intentional or not, the move positions Drake in a unique lane, mixing philanthropy with showmanship in a way only he can.
While Kendrick brings the heat on stage, Drake will be dishing out life-changing money and creative opportunities to a lucky group of fans online. It’s a different kind of flex, but one that’s sure to make noise across both hip-hop and streaming circles tonight.
